Automotive Connecting Rods Roop Automotives Ltd. Roop Automotives Ltd.
An ISO/TS 16949 & ISO 14001 Company
Automotive Housing
Engine Connecting Rods
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Steering Column Yokes
Steering Column
Steering Yoke
Automotives Parts
Steering Column Parts
Automotive HousingEngine Connecting RodsAutomobile Housing
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Roop Automotives Ltd.

Auto Steering Parts Please visit us at Automechanica 2010 Frankfurt at Hall No. 1.2, Booth B 03 / B-11 from 14th To 19th September 2010. Auto Steering Parts
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About Us

An overview
Roop Automotives Ltd.Incorporated in 1992, Roop Automotives Ltd. is one of the largest OEM suppliers of auto components like steering yokes, automotive connecting rods, automotive housing, differential housings, connecting rods, proportionating valves, special bolts, engine connecting rods, automobile housing, PTO and gears etc. We are an established name in auto components industry and have strong presence in tier-II segment of the industry.

Over the years, we have acquired unique engineering strength and understanding of the complexities involved with the manufacturing of critical automotive parts. Today, our state-of-the-art manufacturing unit is equipped with the latest machinery that can fulfill all the requirements of the clients with precision. We have been certified with ISO/TS 16949 and ISO 14001 and as such follow the total quality management system (TQM). We deliver competitive advantage to our customers by harnessing the talents of our experienced professionals and attractive pricing policy.

Since, we believe that our human resources is our biggest asset, we regularly undertake skills development initiatives and heavily invested in our employees training to meet world-class business practices. Operating at a high level of professional integrity, we assure our clients - high quality products, impeccable services and timely delivery of the consignment to their desired destinations.

Facts and Figures
Our progressive policies and strategies help us to achieve a consistent growth in domestic as well as export markets. The following statistics depicts northward rise of the company with every passing year.

Sales in Rs Crore
2003-04 2004-05 2005-06 2006-07 2007-08
Domestic 13.5 16.9 16.5 22.3 25.0
Exports 3.6 4.2 7.4 11.0 34.0
Total 17.1 21.0 23.9 33.3 59.0
Auto Steering Parts
Forecast
By 2009-10, Roop Automotives Limited wants to cross the 100 Crore milestone thereby taking the company to new levels of success and growth.

Corporate Social Responsibility (CSR)
Automobile Steering Parts We believe that through our business we can make a valuable contribution to the society of which we are an integral part. The Corporation's objectives in this key performance area are clearly demonstrated through its activities towards the sustainable economic development.

In our endeavor to community development, we aim to uplift the weaker section of the society by providing education, health facilities, family planning education and vocational training. In order to achieve this goal we have initiated number of community development plan such as:
  • Encouraging and promoting vocational education in the neighboring villages
  • Providing information to staff and workers on health and family planning
  • Providing scholarships to deserving children of our employees
  • Sponsoring orphans or poor children
Automotive Steering PartsWe also owe our responsibilities towards the protection of the environment. This is effectively done by controlling the emission of gases, waste water and pollutants. We continuously aim to reduce the consumption of energy in all forms.

Apart from this, we have taken measures such as large scale tree plantation to develop and maintain greenery in the surrounding. Some of the activities which enables us to achieve our goal towards protection of environment are:
  • Use alternate source of energy
  • Emphasis on planting tree and promoting a greener environment
Why Us?
To name a few, our major attributes are listed below that distinguishes us from our competitors. In other words, whether it is our manufacturing plant, our R&D, our quality control or even our services, we only rely in the best of all. And last but not the least - our biggest asset is our human resources as we have the best and most experienced of the work force in industry. And it is our coordinated effort that enables us to stand firmly and sustain the ever increasing competition.

Our USP
The major factors of our core competence lies in the following:
  • Has been manufacturing steering column Yokes since 1992.
  • Currently make 6 million yokes per year in 30 different variations.
  • Unparalleled understanding of the product and its application.
  • Most of the production and quality control staff have an experience of over 10 Years in the manufacturing of this product Line.
  • More than 50 critical machine operators have 12 + years experience.
  • A very strong and experienced team for new product design & development backed by in-house product testing capabilities.
  • We provide full traceability, from Steel maker through forger, machining and upto every box in each Skid.
  • We provide a single window contact point to the customer which is available 24/7. All critical personnel are available on e mail and cell phones to offset disadvantage of different time zone. All personnel are fluent in written and spoken English.
  • We have the ability to deliver product in any part of the world with a 7 to 10 day delivery window (direct shipment).
  • Our packing and delivery record is second to none.
Our Recent Industry Participation
We had participated in the 10th Auto Expo held In New Delhi from 5th to 11th January, 2010. We have received good feedback on our products and are following up for lead conversion to potential business.

Auto Expo


We had participated in the IAA: International Motor Show, held in Frankfurt, Germany in September, 2009. Our presence was appreciated both by customers and suppliers in Europe.

Auto Expo

We had exhibited at Automechanika 2008 held in Frankfurt, Germany from 16th to 21st September, 2008. We have received wide appreciation for our product range.

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Automotive Connecting Rods
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Roop Automotives Ltd.
Roop Automotives Ltd.